A fixed-price audit for brands on Seller Central and Vendor Central. I find where your account loses money, put a cost on each problem and show you what to fix first.
Artur, the person who runs your audit
The biggest problems first, each with what's wrong, what it costs you and what to do.
Stop the wasted ad spend, bring the best-seller back into search, deal with the reseller and add the missing safety details.
Update photos, bullet points and A+ content using the competitor research, and answer the size question on the page.
Add the missing search words, start ads on them and check the results against this plan.
| # | Problem | Area | Cost a month | Fix by |
|---|---|---|---|---|
| 01 | Ad clicks on 212 search terms with no sales | Advertising | £1,840 | Week 1 |
| 02 | Best-seller hidden from search over a missing safety detail | Product pages | £1,260 | Week 1 |
| 03 | Reseller winning the sale on 6 products | Who wins the sale | £1,180 | Week 2 |
| 04 | Fewer visitors buy than on competing pages | Product pages | £790 | Days 31-60 |
| 05 | Bids higher than the sale can pay for on 11 keywords | Advertising | £470 | Week 2 |
| 06 | Buyers keep asking about size and the page doesn't say | Reviews | £430 | Days 31-60 |
| 07 | Safety contact details missing on 9 pages | Rules | £250 | Week 3 |
| 08 | 3 sizes on separate pages instead of one | Product pages | £200 | Week 3 |
These are the 8 biggest. The full report lists all 38 problems, with the evidence behind each one and the steps to fix it.
The biggest problems first, each with what's wrong, what it costs you and what to do.
Get the 12 unavailable products back on sale, broken pages first, and stop cancelling orders on products you have in stock. Start the price check on the 5 undercut products.
Rewrite the 14 titles and add the missing safety details.
Win more of your main searches using the competitor research, and set up a weekly check on what's unavailable.
| # | Problem | Area | Cost a month | Fix by |
|---|---|---|---|---|
| 01 | 9 products unavailable while you hold stock | Availability | £2,610 | Week 1 |
| 02 | Other sellers cheaper than Amazon on 5 products | Who wins the sale | £2,150 | Week 1 |
| 03 | Order lines cancelled on products you had in stock | Amazon's orders | £1,640 | Week 2 |
| 04 | Restricted wording hides 14 titles from search | Product pages | £980 | Days 31-60 |
| 05 | 3 broken product pages | Availability | £810 | Week 1 |
| 06 | Buyers' most common question not answered on the page | Reviews | £460 | Days 31-60 |
| 07 | Safety details missing on 6 products | Rules | £300 | Days 31-60 |
These are the 7 biggest of 31. For every unavailable product, the full report shows whether Amazon has stock, whether you have stock and the reason the page is down.
Your best-seller next to the three listings that show up beside it most often on your main searches.
| You | Competitor A | Competitor B | Competitor C | |
|---|---|---|---|---|
| Price | £24.99 | £21.99 | £26.50 | £19.99 |
| Star rating | 4.3 | 4.6 | 4.4 | 4.1 |
| Reviews | 412 | 2,180 | 960 | 305 |
| Photos | 5 | 7 | 7 | 6 |
| Video | No | Yes | Yes | No |
| A+ content | Basic | Full, with chart | Full, with chart | None |
| Place on your main search | 14th | 2nd | 5th | 9th |
Red marks where you're behind the leader.
Swipe the table sideways to see every competitor.
Add 2 photos of the product in use and 1 with measurements. Add a 30-second video.
Put the size answer in the first bullet point and shorten the title so the key point shows on a phone.
Add a chart comparing your 3 best-sellers, so shoppers stay with your brand.
Keep £24.99. C is cheaper but rated lower, and A wins on reviews rather than price. Run a 10% coupon for six weeks while your reviews build.
Add the 14 searches that A and B both show up for and you don't. Together they get about 21,000 searches a month.
The full report does this for each of your main products.
Every finding goes into a plan, in the order that saves you the most money. You get 30 days with the Listing check and 90 days with the full audits. You see what to fix this week and what can wait.
Software reads the full data set on your account. I check every finding and write every recommendation myself.
Each issue comes with an estimate of what it costs you a month, so the expensive ones get fixed first.
I work on Seller Central, where you sell to shoppers, and Vendor Central, where Amazon buys from you. For vendors I also check Amazon's orders and which products shoppers can't buy.
Everything on your account that wins or loses a sale, in plain English. Where Amazon has its own name for something, you'll see it in small print so you can find it in your account.
Every audit includes competitor research, a walkthrough call and a money-back guarantee.
Best for: a quick check of your pages before you spend more on ads
Best for: most brands with one main marketplace
Best for: brands selling in several countries, and US brands moving into the UK or EU
Need it sooner? Express delivery gets your report to you in 2 to 5 days. We agree the price on the call.
More than 75 products? I audit catalogues of 200, 300 or more, for a fixed price agreed on the call.
If the audit doesn't show you anything worth fixing, you get a full refund.
15 minutes on your account, your goals and which audit fits, or whether you need one at all.
You add me as a view-only user in Seller Central or Vendor Central and the ads console. Rather not? Download the reports I list and send them over.
The report arrives in 4 to 7 days, or in 2 to 5 with express delivery.
We go through the findings on a video call and agree what to fix first. Then your data is deleted.
I've worked in e-commerce for over 15 years and sold on Amazon since 2012. I grew my own brand to more than $5M a year, so I've had to find the leaks on an account myself, with my own money on the line.
Today I work with brands selling on Amazon in the US, UK, EU and Canada, on Seller Central and Vendor Central. I run every audit myself, from the first data pull to the walkthrough call. No account managers, no juniors: the person on the call is the person who did the work.
Yes. It takes 15 minutes. We look at your account and your goals, and I tell you which audit fits, or whether you need one at all.
View-only access to Seller Central or Vendor Central and to the ads console. I send you the exact permissions to set. I never change anything in your account, and you can remove my access as soon as the report arrives.
Rather not give access? Download the reports I list and send them to me, and I run the audit from those. Either way, the more you tell me about the business, such as margins, stock and goals, the sharper the audit.
It's used only for your report and deleted once the audit is done. I'm happy to sign an NDA before we start.
From your own sales, traffic and ad data. Each finding shows how the figure was worked out, and the estimates are kept on the cautious side.
If it doesn't show you anything worth fixing, you get a full refund.
Yes. Express delivery gets your report to you in 2 to 5 days instead of 4 to 7. We agree the price on the call.
Yes, with every audit. We go through the findings together and agree what to fix first.
Tell me on the call. I'll quote a fixed price for your size before we start.
I'll tell you where I'd start. Book a free 15-minute call, or write to me directly.